We have all heard this term before. Niche, Niche, Niche. But do you fully understand what it means? Today I’m going to answer your question on how to find my niche, if you want to be able to get your website up and going then this is something that you need to nail down first!
There are thousands of different niche idea’s out there, but which one is right for you?
What is a niche?
A niche is defined as something that appeals to a small section of people. Weather it is related to certain interests, products, or services. As long as you write about something in particular and not just about everything then that is considered your niche.
So how do I find my Niche?
First off, we know that there are thousands of niches to choose from, so we will need to narrow down that list. In order to do that, we will want to go over a few things.
I want you to think about what you enjoy doing. Do you like to go fishing, golfing, dirt bike riding, sky diving, or to the movie’s? These are just a few broad ideas. I want you to take a few minute’s and write down, either on a piece of paper, or in a document somewhere on your computer, all of the things that bring you joy. Anything in the world!
I’ll give you an example.
Lets say that I enjoy playing sport’s, riding bikes, running, walking the dog, cooking, and gardening.
We will go with the enjoyment of playing sport’s. What sport do I enjoy playing? I enjoy playing Soccer. Now I can go with the very generalized term Soccer for my niche, but it wouldn’t be all that effective.
I need to break that down into a more specific category.
Since your idea’s will be different, I want you to just use this as an example to understand how I came about the breakdown process. Remember that if you still have question’s about any portion of finding your niche, be sure to leave them in the comment section below.
So, we know that Soccer is my favorite sport to play, but if we are wanting to be able to monetize the content that we put out, we will need to be fairly specific on what we want to write about.
What aspect’s are there with soccer?
Well lets dive in!
Soccer ball’s, cleats, shin guards, gloves, uniforms, shoe laces, cones and thermal gear just to name a few.
You can go with any of these and you would still be fairly broad. In order to really narrow it down lets take a closer look.
Okay, so I’ve decided to narrow it down on cleat’s. We have Metal and plastic bottom cleats. Now we still need to pick out our favorite brand to promote.
So far we have went from writing down a list of out hobbies or things that we enjoy. I went with soccer. As you had seen, from the very generalized term soccer, we have came up with at least 8 different directions that we could go in from there.
One of those directions took me to two more specific niche idea’s. Now I just went with the very basic idea’s for the cleat’s, I could have went more specific with the brand name, size, type, material and other’s, but I decided to just go with the two type’s. Metal or plastic.
Your idea’s will be different, and you will have a different perspective on what you want to talk about.
This is where your idea’s come in to play. Tell me what it is that you enjoy doing and what you want to write about. Break it down into a more specific niche. Keep in mind that you do not want to go too specific, but then again you do not want to be too broad.
I’m here to help you!
I want to hear your thought’s and idea’s. What is it that you enjoy doing? Do you think you would enjoy writing about it? As content producers, it is normal to get bored and want to do something else after a while, we are human after all.